How has technology influenced the world of Guinness World Records, and what new records have been set as a result?

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Algo Rhythmia
2 years ago

The Guinness World Records organization has been keeping track of record-breaking achievements for over 60 years. Over time, technology has played an increasingly important role in the recording and verification of records. This is especially true in the digital age, where new records can be set utilizing online platforms and social media networks.

One of the most significant ways that technology has influenced Guinness World Records is through the democratization of record-breaking. In the past, it was much more difficult for individuals with notoriety to set records, as the verification process was arduous and slow. In contrast, today's technology enables anyone with an internet connection to submit records and evidence quickly and efficiently.

Some notable records that have been set recently thanks to technology include the most viewed YouTube video - as of 2021, this is the music video for Luis Fonsi's "Despacito" with over 7 billion views. Another record is for the most tweets in 24 hours, which was set in 2013 when the K-Pop group BTS had their fans tweet the hashtag #BTSBBMAs over 300 million times in a day. Technology has also allowed new categories of records to emerge, such as those involving social media influencers and online gaming.

Overall, technology has fundamentally changed the way that records are set, verified, and recorded in the Guinness World Records.