Why do we have to have political ads?

Political ads are an essential part of election campaigns. These ads serve several purposes, such as promoting a candidate's platform, criticizing their opponent's record, and influencing voters' decisions. Political ads also help candidates reach a wider audience and build name recognition, which is especially important for lesser-known candidates.

Another reason for political ads is that they help generate public discourse and debate. By presenting different viewpoints, political ads can spark discussions about important issues and increase voter engagement.

Despite their importance, political ads have come under scrutiny in recent years. Critics argue that they can be misleading, negative, and divisive. Some even claim that they contribute to a decline in trust in the political process and increase cynicism among voters.

However, despite these criticisms, political ads remain a significant tool for candidates to communicate their message and mobilize supporters.